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Ray Kroc decided to visit the McDonald's store and realized it was a special business model. Customers choose with a simple set menu. The process of baking is arranged in a very scientific way that makes the process of completing dishes extremely fast. Customers choose food, pay at the cashier and also receive food there. Witnessing McDonald's terrible customer base, Ray Kroc immediately envisioned a vision of developing McDonald’s in all major cities across the United States.
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